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In this episode, Shane Simmons, from Crimson Media Group, brings up some important points on internal marketing and how to set up a successful community event! Shane suggests planning an annual event for your patients where you provide food, games, and fun giveaways. He notes that it does not have to be anything wildly expensive or extravagant and it will pay off in the long run. Building rapport with your patient-base through events encourages them to invite friends and family to your office. As with most things, consistency is key here! If you keep at it with fun annual events, it will bring your dental community together over time.
Listen in on Shane and Michael's conversation here to pick up the latest tips on event planning and internal marketing!
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