401: Irene Iancu | Toothlife Studio

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Show Notes

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Guest: Irene Iancu

Practice Name: Toothlife Studio

Check out Irene's Media:

Email: irene@toothlifestudios.ca

Instagram

@toothlife.irene

@toothlife

@toothlifestudio

@toothordare.podcast

Toothlife Brand

Personal Website

Her Podcast: Tooth or Dare

Host: Michael Arias

Website: The Dental Marketer

Join my newsletter: https://thedentalmarketer.lpages.co/newsletter/

My Key Takeaways:

  • Is that a one person question or a two person question? If it's one, try having team members find out on their own!
  • Never start a sentence with "you are 'just' a..." They are not "just" a hygienist, associate, employee, etc.
  • Small businesses are a great place to start with ground marketing and outreach! Try to find out where they congregate.
  • Your newsletter doesn't always have to be directly dental related. People love a personal human touch.
  • If you have to use the "compliment sandwich," then you are not giving enough positive affirmation in general. Keep critiques separate from praise!


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