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HELPING DENTISTS EVERYWHERE

Posted by The Dental Marketer on January 17, 2018

94: What to NEVER say on the phone (it’s things most of us say all the time). w/ Laura Hatch

Laura-hatch-front-office-rocks

Hey TDM Family! Let’s get into this episode by introducing my extraordinary guest: Laura Hatch from Front Office Rocks! Laura JUST released her book: Step Away From The Drill. Guys, if you want to really upgrade your dental practice then you better have your team listen to this episode and YOU need to buy this book!

 

We discuss how to get our patients to accept treatment. It’s more than just asking them or expecting them to accept it because you are a dentist… there is a strategy to this! We also discuss what the most important piece of equipment in your office is and WHY you absolutely need someone HEAVILY trained to operate this piece of equipment! Your business depends on it!

 

We also jump into a time machine and discuss how Front Office Rocks came to be! Also, what Lunch with Laura was! (by the way feel free to go ask her to preview the video Lunch with Laura… I’m sure she will get a kick out of it).We discuss scripts and how to perform in the front office and how much should you invest in your team members/ employee. I know a lot of times we fear if we invest too much into our staff and they leave…. then what!? Well, Laura takes away that problem in this episode! So tune in and reach out to her!

 

Pssssst, PLEASE drop a review on iTunes if you appreciate the podcast and love what you are listening to AND don’t forget…. tell ONE (just one friend) about the podcast today! You’re the best audience anyone can have (:

 

 

LAURA HATCH’S LINKS:

Buy her book: Step Away from the Drill: Change the Way You Lead Your Dental Business For More Control, Fun and Profit

From Office Rocks Website

Front Office Rocks Facebook

Front Office Rocks Instagram

Front Office Rocks YouTube

 

THE DENTAL MARKETER LINKS:

FACEBOOK

TWITTER

INSTAGRAM (you can talk to me more 1 on 1 here)

Are you getting my E-Newsletter?… No?… why?!? I only give you amazing tactics on Ground Marketing that you can implement in your dental office!
Posted by The Dental Marketer on January 15, 2018

93: The unbelievable problem that no one really talks about, until today. w/ Angie Stone RDH

angie-stone

Hey TDM community, I truly hope you’re off to a good start this week. In episode 93 I talk with the wonderful: Angie Stone. Talking to Angie is like talk to a positive energy that only wants to uplift you! It was sensational! We start off discussing how she became a hygienist…. but… something changed. This change led to a series of events that really impacted her life and caused her to create her business which is Hy-Life.

 

We discuss the importance of treating your team right. Employees, all employees, want to feel appreciated and they also want to feel like they are growing in their field. Make that happen, don’t just talk to them when your employees screw up! Understand and expect that they will screw up but don’t keep pointing it out, no one likes that! Instead help them find the lesson in their mistakes, be a teacher to your employees, not someone who they dread to go to work with! 

 

We also dive into a topic that Angie is extremely passionate about which is, our elders. Be honest and ask yourself, what do I do with my older patients, the ones who have come to visit me for years BUT now they are in retirement homes/ senior homes and can’t make the drive to me anymore… what do I do with these patients? Do I just forget about them? Give up on them? Well these elders need you! It’s elders who have the most dental disease in the population! What are we doing to get these patients to you? Tune in to find out!

 

Also, PLEASE drop a review on iTunes if you appreciate the podcast and love what you are listening to AND don’t forget…. tell ONE (just one friend) about the podcast today! You’re the best audience anyone can have (:

 

 

ANGIE STONE LINKS:

HyLife Website

Angie Stone’s Speaking Website (to book her to speak at an event, etc.)

Dying From Dirty Teeth Book (Amazon Edition)

Angie’s Facebook

Angie’s Linkedin

 

THE DENTAL MARKETER LINKS:

FACEBOOK

TWITTER

INSTAGRAM (you can talk to me more 1 on 1 here)

Are you part of The Ground Marketing Community: No?… why?!? I only give you amazing tactics on Ground Marketing that you can implement in your dental office!
Posted by The Dental Marketer on January 10, 2018

92: Interested in Instagram? Here’s what to post, how to post, when to post, how to find new patients, and more!

sue-b-zimmerman

Hey TDM Fam! SO in this episode I am using a different format, so let me know how you like it! It is shorter (as you can see) but it’s me mainly extracting the meat and potatoes of the interview. I had the privilege of having the brilliant Sue B Zimmerman on the podcast. She is not in the dental field BUT she is in the Social Media field. She has spoken at tons of conventions and expos on social media, specifically…. Instagram. 

 

Sue is a leader in her industry and has mastered Instagram and all it’s components. I like this episode because Sue not only tells us what to post, how to post, when, and what not to do… but we also get the perspective of someone who is not in the dental field. You know who else isn’t in the dental field… your new potential patients! SO listen up and hear what she would like to see more of and definitely less of!

 

Also, let me know on Instagram or in the iTunes reviews how you liked this new format and if you like this interview. If you enjoy it then I can definitely interview more leaders in their industry who are not so much in the dental field but more in their own field. You can extract their knowledge and valuable information and apply it to your business/ dental practice! Or we can talk about how a dentist can apply it in their dental practice as well.

 

 

SUE B ZIMMERMAN’S LINKS:

Sue B Zimmerman’s Website

Sue B Zimmerman’s Instagram

Sue B Zimmerman’s Youtube 

Sue B Zimmerman’s Linkedin 

 

 

THE DENTAL MARKETER LINKS:

FACEBOOK

TWITTER

INSTAGRAM (you can talk to me more 1 on 1 here)

Are you part of The Ground Marketing Community: No?… why?!? I only give you amazing tactics on Ground Marketing that you can implement in your dental office!
Posted by The Dental Marketer on January 8, 2018

91: How Dr. Kenny Wilstead is bringing in 140 new patients per month and skyrocketed his collections.

kenny-wilstead

You are now tuning into one of the best podcast out there! The Dental Marketer Podcast! Thank you so much for listening to episode 91! In this episode I interview our amazing guest: Dr. Kenny Wilstead. Now, Dr. Wilstead has a remarkable story that he shares with us. He didn’t just graduate from dental school, worked, and started his practice…. nope, he basically graduated, became partner, and then … basically hit rock bottom! But how?! (you may be asking) well listen up because he tells us how disaster struck really early in his career. But also take note of how he handled it.

 

We also talk about how he was able to be seen… basically all over the world! I mean if the people on the moon have a TV then they probably heard of Dr. Wilstead as well. I will link just 2 of his viral videos. He has mastered the way in knowing how to make your dental work go viral… and guess what… he tells us exactly how to do it!

 

We also go into a deeper discussion of what his favorite dental instrument is, what he hates about dentistry, what he loves about dentistry, how to handle a bad reputation and create a good reputation, and so much more! 

 

So sit back, grab your coffee, and listen up to episode 91!

 

 

KENNY WILSTEAD’S LINKS:

Marshall Family Dental

Video of Dr. Kenny Wilstead on Inside Edition (VIRAL VIDEO)

Video of a dad getting much needed dental care (VIRAL VIDEO)

 

 

THE DENTAL MARKETER LINKS:

FACEBOOK

TWITTER

INSTAGRAM (you can talk to me more 1 on 1 here)

Are you part of The Ground Marketing Community: No?… why?!? I only give you amazing tactics on Ground Marketing that you can implement in your dental office!
Posted by The Dental Marketer on January 2, 2018

90: How to attract new patients 24/7 (even when you are not in the office). w/ Keith English

KEITH-ENGLISH

We are at episode 90 of The Dental Marketer Podcast! In this episode we discuss nothing but about the best online scheduling system out there… LocalMed! And who better to interview than the founder of Local Med: Keith English! This guy has literally created something definitely worth sharing and talking about!

 

In this episode we discuss many things, scheduling related, business related, and life lessons we can learn from him. A couple key things I loved that I took away from this episode was that Keith one exactly what he wanted… even if it has never been done before or wasn’t even created, he still knew exactly what he wanted. Which leads me to my second point: patience. Boy o’boy was Keith patient when it came to creating LocalMed. He funded the whole thing himself so you can easily understand how you would be in such a hurry to make some sort of ROI on this product but, listen to how he handled the whole situation.

 

Another thing we mention is the importance of patients being able to schedule NOW! Not in 5 minutes, or not even having to have then schedule, then call, or text to confirm, or adding an extra step. Patients want easy, simple, and fast. And Keith gives us the stats to understand why.


This week we wanted to share with you…. our wonderful SPONSORS: LocalMed

local-med

Go check them out as soon as you can to make life, not only easier for you, BUT easier for your patients and you new potential patients as well!

Here… click this LINK and it will take you to a magical page where you can INSTANTLY receive 10% OFF (or more) your LocalMed Online Scheduling Set-Up Fee!

Seriously…. why would you go with anyone else? WHY?!?! 

Local Med is the only real-time, online scheduling platform that closes the loop on the patient acquisition process. Patient appointments show up in your schedule at the right time, in the right chair, for the right provider, for the right length of time, 24/7. Some would call that magic, we call it LocalMed Connect. AND … No long-term contracts! LocalMed is a month-to-month service.

Click on the link or the image of Local Med below to get a free DEMO today and 10% off (or more) your set-up fee! (actually you can click on any link in this “SHARE” section and it will do that for you (;


 

KEITH ENGLISH’S LINKS:

LocalMed Website

Email: sales@localmed.com or (888) 203-7531

for 10% OFF and FREE LOCAL MED TRIAL CLICK HERE

 

 

THE DENTAL MARKETER LINKS:

FACEBOOK

TWITTER

INSTAGRAM (you can talk to me more 1 on 1 here)

Are you part of The Ground Marketing Community: No?… why?!? I only give you amazing tactics on Ground Marketing that you can implement in your dental office!